OUR PEOPLE

Working Together. Working For Each Other.

Since its inception, TideSmart Global has enjoyed continued success because of the highly-capable, committed people that call Maine home. Many migrated to this beautiful place after successful stints at noteworthy corporations and big agencies in major cities; they come for quality of life reasons, but they bring their skills and expertise with them. Thankfully, once they find us, they tend to become a part of the family; our founders have worked together for 15 years (even prior to our founding), and many employees have been staff members for more than a decade. Successful recruitment and internship programs bring talented professionals and fresh thinking to this experienced core. Working together and for each other, we’ve built one of the most successful agency groups in the country.

LEADERSHIP TEAM

Steve Woods

President/CEO

During his 30-year career, in both agency and brand roles, Steve has experienced it all. TideSmart Global reflects the varied interests, diverse skill set and experiential focus of its leader and founder.

Kevin Joyce

Senior Vice President

After 16 years of experiential marketing, Kevin understands the importance of emotional connections. TideSmart Global builds them, with clients and for clients, under Kevin’s supervision.

Todd Friberg

Senior Vice President

With over 20 years as an experiential designer, producer and technology expert, Todd has created his share of (award-winning) experiences. TideSmart Global delivers with excellence, led by Todd’s efforts.

Maria Johnson

Senior Vice President

Leveraging almost a decade of administrative leadership, Maria keeps TideSmart’s businesses compliant, its campus working and its employees happy.

Jon Genese

Senior Vice President

Jon brings over 20 years of experience leading brands and marketing initiatives, via both client and agency-side posts, to his oversight of TSG’s business development and client service functions.

Jim McGinley

Senior Vice President

Jim is an award-winning creative working with such leading brands as Cole Haan, Sperry, Converse, Hurley, Polk Audio and many others. Jim brings culture-forward aesthetic and inspirational approach to leading a creative team and building brands.

The Leaders in Experiential Marketing & Media. Because Every Moment Matters.

© 2017 TideSmart Global. All Rights Reserved

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