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Promerica Health
Promerica Health Header | TideSmart Global
HealthMart Pharmacy

Health Mart Healthy Living Tour

OBJECTIVE

Develop a screenings-driven awareness campaign to attract patients and celebrate independent, community pharmacies.

APPROACH

Deploy both mobile and traditional screening teams throughout the country; promote appearances and capture content (testimonials, etc) for use in post-event PR and marketing efforts.

RESULTS

  • 432 combined events/appearances
  • 20,000+ screenings delivered
  • Ex Award winner