Posts Tagged ‘event’
Mobile Health Tours: The Dollars and Sense of Healthy Employees
Employee health and wellness has a proven return on investment. With mobile health screenings any company can be on its way to a healthier, more productive future. Workforce well-being leads to significantly higher employee retention and reduces the associated expenses by decreasing insurance costs. Companies that invest in their workers’ health will see fewer…
Read MoreProduct Sampling: Raising Brand Awareness with a Premium Gift
Who doesn’t love a free sample? It may seem obvious but giving a customer a trial, a sample, a chance to experience the product is an incredible driver of sales. The primary objective of a product sampling or trial campaign is to drive product trials while maximizing brand awareness. Pairing that with key purchase…
Read MorePutting the Experience in Experiential Marketing
Long gone are the days when people would get hyped over a new product commercial or ad Can you remember the old iPod commercials? Well, today’s biggest product consumers can’t. Consumers want more than a product. They seek out—and buy into—experiences. These days, it’s safe to say that face-to-face interactions are much more effective in…
Read MoreMobile Marketing: A Brand Tour on Wheels
What happens when a global pandemic shuts down tradeshows? You take your product to the people, of course. Mobile marketing tours are essentially a brand tour on wheels—like a concert tour that hits locations across the country. A mobile experiential tour exposes those unfamiliar with your brand and your message, using creativity, technology, and a…
Read MoreMulti-tactic Engagement: Using Every Tool in the Toolbox
When you need to get the word out, sometimes you need to pull out all the stops. In cases like this, a marriage of traditional marketing and more experimental and experiential marketing tactics can drive awareness. TideSmart provides traditional marketing such as radio and television media buys, digital marketing campaigns, and public relations outreach. …
Read MoreMobile Product Sampling: Your Designated Drivers
When tradeshows went virtual following the COVID-19 pandemic, product sampling was hit hard. Customers want to touch, taste, and experience your product—they can’t do that behind a computer screen. Mobile Wine Tours are more than your average wine tours. By bringing the vineyard to your audience, you take the high-touch interactive experience on the road…
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